But the ads became even more appropriate after the data breach last month.
What has changed, they contend, is the attention given to data breaches.
Regardless of the data breach, a rise in financial fraud has not surfaced.
The data breaches of the past year or so still point to a worrying vulnerability.
His office got to work notifying the affected patients of the data breach.
It faces fines of up to £500,000 for the data breach.
Exactly how customers will be affected by recent data breaches remains unclear.
That number, if verified, would make this the largest data breach on record.
"It could also be those 90 million data breaches we've been hearing about since early 2005."
DataBreaches.net has updated its list of the top 10 worst data breaches in history.